What’s Really Happening to Your Skin Around Age 44?
Let’s talk honestly about ageing, because the more we understand it, the more empowered we are to support our skin through every chapter. At Eternal Youth by Renee Leith, I work with women from their 20s through to their 60s and beyond, and a question I hear alot from those 40 onwards iis, “Why does it feel like everything changed overnight?”
The truth is, ageing is a gradual process. But for many people, things start to feel more noticeable or even sudden, around their 40s. If you’re in that stage, or approaching it, you’re not imagining it. So let’s explore what’s actually going on and how I can help you feel confident and in control of your skin’s journey.
What Happens to Our Skin as We Age?
From your mid-20s, your body naturally begins to slow down collagen and elastin production — the proteins that keep skin firm, plump, and youthful. At the same time, your skin cell turnover slows, leaving your complexion dull or tired. Over time, the fat pads in your face begin to shift, leading to subtle (or not-so-subtle) changes in facial shape. Fine lines deepen, skin becomes drier or thinner, and areas of sun damage may become more visible.
In your 30s, these changes may be minor, but they begin to add up.
Why Does Ageing Feel More Noticeable Around 44?
There’s something about that mid-40s mark that makes ageing feel more obvious, and there’s science behind it. Around this age, hormonal shifts from perimenopause often begin, and that drop in estrogen affects the skin significantly. Estrogen plays a big role in collagen levels, skin thickness, and moisture retention. So, when it dips you may start to notice more rapid changes in your skin’s firmness, hydration, and overall texture.
You might look in the mirror and think, “When did that happen?” But what you’re seeing is the result of many years of gradual change, from sun exposure, stress, and your unique genetics, coming to the surface at once.
How I Can Support You At Every Stage
The good news? You’re not stuck with skin that doesn’t feel like “you.” While we can’t stop time, we can support the skin to age well, and feel good doing it.
In your late 20s to 30s, I focus on prevention and strengthening the skin for the years ahead. This might include:
Skin needling or enzyme-based facials to boost collagen naturally
Gentle, personalised skincare guidance to build long-term skin health
Targeted aesthetic consultations for subtle prevention (not transformation)
In your 40s to 60s, our approach often shifts toward rejuvenation and repair. Together, we might explore:
PRP or polynucleotide treatments to stimulate your skin’s own healing and collagen production
Treatments to restore hydration, improve texture, soften visible lines, replace lost volumes
LED therapy or advanced peels to refresh and revive tired skin
Everything I do is personalised, no one-size-fits-all treatments, and no pressure to change who you are. My job is to listen, guide, and support you with evidence-based options that work with your natural features, not against them.
Ageing Isn’t Something to Fix, It’s Something to Understand
It’s easy to feel overwhelmed by changes in your skin, especially if it feels like it happened all at once. But you’re not alone in this. Whether you’re in your 30s wanting to stay ahead of the curve, or in your 50s ready to feel refreshed, there’s so much we can do to help you feel confident in your skin again.
If you’ve noticed a shift lately and you’re not sure where to start, I’d love to chat. Consultations are relaxed, private, and focused entirely on you — your goals, your lifestyle, your face.
Let’s support your skin to age in a way that feels good, honest, and real. Still you, just a rejuvenated you.
📍 Visit: eternalyouthbrisbane.com.au
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